Episode 537 | On Launching, Funding, and Growth with Serial SaaS Founder Rand Fishkin
Startups For the Rest of Us
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Effective Growth Tactics for B2B SaaS Founders
This chapter focuses on evolving growth strategies for B2B SaaS founders, particularly emphasizing content marketing and SEO. It advocates for building owned communication channels like blogs and email newsletters to maintain audience engagement amidst declining organic reach on social media platforms.
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