3min chapter

StartUp Health NOW Podcast cover image

Scaling Your Health Tech Business to $100 Million, Featuring Sofia Guerra of Bessemer Venture Partners

StartUp Health NOW Podcast

CHAPTER

How to Find the Customer in an Economic Model

CAC for a lot of health tech enabled services founders is a little bit boring. It's like, are you in an economics working? So we're going to invest in sales and marketing because our top feedbacks working. Or do we need to make investments in R&D that are going to help us today build a better platform or automate their reports of the care delivery?"

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