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Waterfall’s Jack Ross Talks Structured Markets: Credit Crunch

FICC Focus

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How to Launch a New Space

The first thing you have to do is understand how assets are made, originated and serviced. And so then you come up with a structure that makes the most sense. Most of which we pioneered as we were learning, as we were going along. The last piece was then to go out onto the road and literally do a road show for each one of these transactions. That convinced them of the credit quality that we had created.

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