How to Start an Article From Zero

An article doesn't need to and shouldn't start from zero. That it should always be a reaction. Take for example an article I've been meaning to write called Is Fame Necessary for Business. By Feb 2021 I still haven't gotten down to writing that piece. And it's not for want of skill either. I write every day often a few thousand words every day. You listen to this podcast, we create the podcast. There is no shortage of skill.