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Do You Have a Vision Board?
I wanted a smaller energy drink that still had a lot of caffeine in that tasted nice. So, for me, number one was it has to taste like so nice. They would drink this as just a normal soft thing, that's the feedback everyone says. And yeah, because that's key, like, ultimately, you can have the best ingredients in the world, but if you drink tastes like shit, who wants that? I mean, it's just madness. We got, I knew the flavor profiles I wanted, we got hundreds of flavor samples,. If I drunk one and it tasted like shit, get rid of it, don't make that."