Speculation on Aggregation Between Challenger Brands in TV and Podcast Sponsorship Messages

In our EIGHTH annual predictions special, Matt Deegan welcomes the UK's finest media commentators to discuss the media trends for this year - and to account for last year.

On the table is the predicted growth of audiobooks, potential job cuts across publishers, the waning popularity of subscriptions, and changes in TV leadership.

Did the consolidation of big streamers come to pass? And how has AI usage increased among publishers? Find out with guests Jake Kanter (Deadline), Ella Sagar (The Media Leader), Charlotte Tobitt (Press Gazette), Faraz Osman (Gold Wala), Megan Carver (Carver PR), Adam MacQueen (Private Eye), Jamie East (Daily Mail) and media writers Scott Bryan and Tara Conlan. Oh, and producer Steven D Wright is our traditional harbinger of doom.

A Rethink Audio production, produced by Matt Hill. To listen to The Two Matts, The New European's weekly politics takedown, head to podfollow.com/2matts

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