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Richard Ryan On Building A Billion Dollar Coffee Company #907

The Pomp Podcast

00:00

Is It'san Coffee?

It's not a five million dollar year revenue business. Is like a hundred million dollars, bit like wood kan yu. And i think when we we focused our narrative on hiring ten thousand veterans and helping veterans transition from military service into civilian life it really became a value proposition that resinated with the average american. Like people, you know, i made the joke back in the day that chicks wanted to a ang map best, and guys wanted to be em. It's fun, it's exciting, it's engaging, but it also comes with meaning and purpose.

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