3min chapter

How to Win podcast with Peep Laja cover image

Cultivating a growth practice with Mural's Lauren Schuman

How to Win podcast with Peep Laja

CHAPTER

Quantum-Qual Growth Models for Product Growth

Every new company that I've joined working on product growth in particular is to build out this quantum-qual growth models. It has really helped me to assess impact, to understand where to select specific focus areas. For every X percent in activation, that was worth a million dollars in revenue for MailChamp. That was really powerful for prioritization, it was power for leadership and really a motivating narrative for the team.

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