277: How to Book a Meeting With a Senior Executive in Any Industry ( Replay)
The Predictable Revenue Podcast
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Providing Value as the First Thing You Do
I think a principle of sales that I've never really seen anywhere is help everybody win. That's definitely key value, providing value as the first thing that you do. And people aren't going to want to give anything back if you're kind of this take, take, take type of person. So provide that value and yeah, you'll see kind of what that yields for you down the line.
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