Edu: Habit Forming Products - The Secrets Of User Retention with Nir Eyal
The Startup Podcast
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What Is a Habituation Metric?
What does it even mean to be active, I think, is a tough question. If you keep that North Star metric of percentage of habituated users, you keep that constant. You gut test how often you would expect people to use it. And that's how over time we make the product stickier.
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