4min chapter

Strategy Simplified cover image

S15E22: McKinsey Case Interview Example - Cinema Chain Operator

Strategy Simplified

CHAPTER

Intro

This chapter explores a McKinsey profit case focused on the Thai cinema chain True Films, addressing its stagnating profits and the suspicion that ticket pricing is a key issue. The speakers simulate a case interview to engage listeners in a problem-solving approach, promoting active participation and note-taking.

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