Episode 217 - The Subscription Business Model
The Soul of Enterprise: Business in the Transformation Economy by THRESHOLD
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The Importance of Subscriptions
Bob Greene: If Delta would subscribe Ed for $1,000 a year and he can fly wherever. He says the New York Times 60% of their revenue comes from directly from subscribers. In 2017, what was it in the second quarter? Subscription revenue surpassed print advertising at the New YorkTimes. The economist has gone to this model with software companies such as Salesforce.
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