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Dave Palmer - ECD & Owner of LOVE

My Life In Design Podcast

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The Importance of Keeping an Eye on Culture

I think it's hard for clients to keep an eye on what's going on out there as well. So agencies can play a role in being navigators in the world of culture. The thing I would say is show up and show that you're very culturally in tune. Pop your culture. And so if you want to be able to deliver work, that feels like it's relevant.

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