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#86 Rock Thomas tells us how to frame our personal narratives to support our goals

The Sweaty Startup

CHAPTER

Are You Ugly or Uglier?

The i m movement is taking a moment and saying, what labels has life? You look through your list of labels you have, and you go, i like this one. I' gin to keep it. But most people nink when i talk to them about their identity. And we want to remain consistent with who we say we are. So the im movement is really, really, super, really, really good at helping us change our self-image. It's simple mathematics. If you've said it ten thousand times to yourself, you gain probably need to say it a hundred thousand ims to revert the chemistry, the relationship inside. Once youl eventually start to come up with

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