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Women on Breakfast

The Media Show

CHAPTER

Balancing Gender Representation in BBC Local Radio

The chapter delves into the BBC director general's push for more female presenters in local radio breakfast programs by the end of 2014, sparking discussions on challenges and implications for the radio services and audiences. It explores practical hurdles like contractual obligations, staffing changes, and the industry's slow progress in gender diversity. The conversation emphasizes the importance of increasing women's representation in radio and fostering talent development for broader diversity.

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