The Perfect Video Formula for Short Form Content That Converts With Mo Ismail
The Mind Of George Show
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How to Use Video for Your Business
"I had to first and foremost get rid of two things. Number one, we usually go into video with a performance centered mindset," he says. "If you can get your message dialed before all the performance stuff, you can fix the performance stuff later." He also talks about how stereotypes work in this situation because people understand life through stereotypes.
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