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The Four Things to Look for in a Market
Many people I talk to have basically no experience in any market. So if you have an advantage inherently, or you have experience working with people in a specific marketplace, then I would usually recommend going after that market first because you know their pains,. You will empathize with them, and you ultimately create a better product that will provide more value to them than your competitors. The next thing that I'm looking for in terms of marketplace is, are they easy to find, all right? And this is important. Because if you can't find them, they'll never find you, right? Hey guys, real quick. If you're new to the podcast, I have a book on Amazon called