Copywriters Podcast cover image

Episode 055 - The Big Idea, the Agora Financial Way

Copywriters Podcast

00:00

Writing Fast and Thinking Slow: Keys to Success in Financial Copywriting

This chapter delves into the importance of understanding the target prospect, staying aware of ongoing mental conversations, and the key skill of writing fast in the ever-changing financial markets. It narrates a story of a copywriter who meticulously crafted a financial prediction package based on an idea from a Kurt Vonnegut novel, launched just before the 2016 presidential election. The speaker shares insights on evaluating big ideas, the significance of quick response to market changes, and the essential qualities needed for success in the competitive world of copywriting at Agora Financial.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app