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James Choi: How to Improve the Way We Present and Make Investment Choices

The Long View

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The Implications of Active Choice for Retirement Plans

When is it better for the plan sponsor to choose on a participant's behalf and when is it preferable for the participant herself to actively make the choice? The only way that you can get away from choosing a default is if you take away the option for people to do nothing. In what context will we think that active choice is better than setting some kind of default? You can't just say, 99% of the population would be better off with choice A rather than choice B. It's these very idiosyncratic features of what people want in their spending path that makes choosing on their behalf safe through some default mechanism I think fairly difficult.

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