Special GA4 & Shopify Episode -- Going Deep On Reporting Changes With Dan LeBlanc @ Daasity
Conversion Tracking Playbook
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Data-Driven Attribution Concept Is Really Cool, Right?
Dassie: Data-driven attribution concept is really cool, but it's a black box. So if I'm a marketer and I'm trying to understand where exactly my traffic's coming from, there's a little bit of risk because you don't really understand it. And so that's really kind of the part that's really important is starting to have some tracking that building it.
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