#345: Storytelling and the 5-Step Perpetual Innovation Process
Business of Story
00:00
The Story Telling of Innovation
Youno: One of the misnomers about innovation is that it has to be hew disruptive, turne the world upside down kind of thing. But really it's the acumulation of small, innovative ideas that really add up to those to those big things. Youno: There are so many incremental opportunities to bring great ideas to a process, to a situation,. That we don't realize. Bad stories kill great ideas.
Transcript
Play full episode
