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The Copywriting Skills You Need in an AI World with Julia McCoy [Highlight]

Community Creators with Shana Lynn

CHAPTER

Optimizing AI Content: A New Era of Copywriting

This chapter explores the transformation of copywriting in the context of AI, advocating for the optimization of AI-generated content. It introduces a structured framework called 'craft' to help writers personalize and enrich AI outputs through storytelling and personal experiences.

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