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S02E10 Inside Marketing Design at Shopify

Inside Marketing Design

00:00

Is the Mission Framed in Terms of a Number?

Is the mission framed in terms of like a number, like a metric you're trying to get to? Or is it more of like a state of being? They're not metrics and numbers, but it's like, we're going to do x, y, and z. And then for your team, then in particular, or like you as the manager, do you have certain metrics that you're accountable for? And that you track on a regular basis? Yeah. So, from an individual perspective, like we measure it on impact.

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