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#66: Chris Sutherland – How a Physics professor built an audience of 2M+ followers on TikTok (in less than two years!)

Creator Science

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Navigating TikTok Success

This chapter explores the rapid audience growth of a physics professor on TikTok, underscoring the viral nature of their initial videos and the strategic decisions behind content creation. It contrasts the fast-paced engagement on TikTok with the slower build seen on YouTube, while emphasizing the importance of adapting to platform dynamics and trends. Additionally, the discussion reflects on personal growth and the authenticity of content amid the pursuit of fame.

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