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2min chapter
The weapons of influence
On the reg
University Advertising Is Full of Girls Under Trees
I had a used car salesman try to use this on me once so back in the day for my sins I'm going to get out myself here around the kind of car that I tried to buy. He one of his sales tactics was to say that guys like us drive cars like this. And it was a really clunky way of him trying to kind of establish that social proof type stuff and it didn't work very well for him. But yeah people people use this stuff all the time to try and get you to be part of that larger social movement right and they find all sorts of ways to be able to do that.
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