Global Checkout Tracking, Facebook Ads Over-Reporting, Headless Data Layer Testing, and 7 More Recent Customer Questions
Conversion Tracking Playbook
00:00
Headless Data Layer Testing
Headless data layer testing is a common question that will come up. If you have someone skilled on your team or a contractor that can help you validate that the data layer contains all the data that's needed for all your tags, then hand that off to an expert. For example, facebook obviously needs product idea or skew, product name, and snap chat and tick tolk, they have some of their own unique requirements. Then you start thinking about your product catalogue. So are you using one product catalogue with your shop fi headless set up and sinking that to gugo merchant center and face books catalogue up load and tiktok catalogue uplod? And areu using the same
Transcript
Play full episode
