
How to Build Rapport with an Audience and Why You Should do it - 253
The Speaking Club: Mastering the Art of Public Speaking
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How to Build Rapport With Your Audience
Michael Dubin, founder of Dollar Shave Club created brand super fans with his three minute commercial that launched the company. He showed off his personality and connected perfectly with his target customer. And establishing rapport just opens up the doors for your audience to align themselves with you, your mission and your message. If you fail to do that, you're simply educating the audience for someone else to connect with.
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