Between Two COO's with Michael Koenig cover image

Embracing the Future of Food: The Rise of Sustainable Indoor Urban Farming with Square Roots CEO Tobias Peggs

Between Two COO's with Michael Koenig

00:00

How to Grow Food Effectively

John MacIntosh: A lot of people don't really understand what goes into getting that food they're buying in the supermarket. He says square roots took a software approach, which is like "let's not worry about monetizing straight off the bank" Macintosh: The first hurdle for us was if we can grow food inside a metal box in a parking lot in Brooklyn, does it pass the chef steps kind of test? And then once you've got that, how do we commercialize this?

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