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What's Up With Sacata?
In spring of twenty 14, a group of students at madrona University in San Francisco decided they wanted to create video content on their phones. They raised two hundred and fifty thousand dollars for the project but burned through most of it. One day one student took a train ride where he saw some kids playing with their phones while eating tean eaters. He realized that this was a perfect use case for all his tech skills from Madrona's app called sacata....
We take Acquired to the Old Town Road to cover the amazing story behind the biggest global sensation of 2019 — and the highest valued private startup in the world — TikTok. How did a mid-30 year old UX architect at enterprise software giant SAP wind up creating Gen Z’s favorite social app that’s now rivaling Instagram in global MAU? Why is a 2017 merger of two Chinese companies being branded a US national security threat and retroactively placed under review by CFIUS? And perhaps most importantly, why is TikTok such an important product & technology innovation that all of us should be learning from? Tune in for all the answers!
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