How to Be a Successful Analyst in the Merger and Acquisition Space

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Bob Morris is the managing partner of the bravery group, which is an advisory firm on the buy and sell side of agencies and consulting firms. Prior to that, he held numerous senior leadership roles at companies such as ICF Next, Ogilvy, blast radius and critical mass. Bob: I feel like over the last couple of years, in the analytics and the digital analytics space, it's like every company save one that was a consultancy 10 years ago has now been rolled up again.

There comes a time in every analyst's career where they consider starting up their own consultancy. Or, if not that, then at least joining an agency or a consultancy. The nature of most businesses is to grow, and with growth comes the potential for an "exit." This episode dives into that world in an attempt to demystify some of the ins and outs of the acquisition of analytics consultancies, from the owners' perspectives, employees' perspectives, and acquiring companies' perspectives. Since these are all perspectives that none of your dear co-hosts really have, Bob Morris, the co-founder and managing partner for Bravery Group, joined us for a discussion of EBITDA, TTM, CIMs, and even aspects of the space that are not captured by acronyms! For complete show notes, including links to items mentioned in this episode and a transcript of the show, visit the show page.