4min chapter

What's New In Data cover image

Data Quality with Mark Freeman from On The Mark Data

What's New In Data

CHAPTER

The Importance of Engaging With Multiple Data Leaders

I think of the data market from like a content perspective and like three different buckets, you have people who want to become a data professional. And then you have leaders where they don't engage much on social media, but they have the highest purchasing power and the highest decision power. If I can focus on that group as my first media asset, it builds like a moat of my understanding that other people will struggle to get. But more importantly, it gets really cool stories about people building in data and like seeing real world use cases.

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