Retail Dynamics: Costco vs. Walmart

This chapter analyzes the performance of Costco compared to Walmart within the evolving retail landscape marked by tariffs and earnings shifts. It emphasizes the significance of Costco's Kirkland Signature brand, consumer behavior trends, and strategic preparations for back-to-school sales amid pricing concerns. Additionally, the discussion highlights stock performance and challenges faced by key brands like Tesla and Starbucks in a fluctuating market.