
2 - Second Interview with Allie Mitzak: What is a product manager?
The BME Grad Podcast
00:00
Exploring the Total Product Lifecycle and Role of Product Managers in the Medical Device Industry
The chapter discusses the journey of a product from conception to discontinuation, emphasizing the role of a product manager throughout the lifecycle. It compares the product lifecycle length in the medical device industry with other sectors and highlights the significance of clinical evidence. The conversation touches on new product development, market research, and the strategic aspects of product management in bringing new technology to different markets.
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