The Most Misunderstood Step in Coaching Marketing

Simone Simone is a marketing coach for coaches. She says the way that people market is kind of like dangling the promise of help in front of people instead of actually giving people help. In order to get out of your own head and step into their shoes, she says you have to pay attention to what they are hungers about or passionate about. "You can't go around telling people who you are and what you do any kind of squiginess around"