#277 Prospect Dream B2B Clients (by using content) - Trevor Park
Breaking B2B - B2B Marketing & Demand Generation Podcast
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Organic Full Marketing
Organic marketing is a full marketing tactic where they just start seeing relevant content as it moves through. And then if they engage with it, throw them right back into the sequence. If they open, they click, you can start to see those trigger points and then just throw them back in. But as things die off, just knowing where that this is a dead lead and we need to re-qualify them again will be helpful.
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