He's trying to bring it down to a price that's affordable for him. So why would they give it to him versus an Apollo or someone else? He would be agreed to pay more for it. And of course, he's so much smarter than everybody else that we never anticipated that anybody could possibly do this because he's the brilliant Elon Musk. Next thing you know, as I was talking to Martin Sorrell, you know, said that they've only got a tiny fraction of the digital advertising market.
Guest host William D. Cohan joins Kara to discuss the latest developments in the Twitter saga: banned accounts will return! Apple could ban Twitter from the App Store! Elon drinks caffeine-free Diet Coke?! Also, protests in China could disrupt Apple. Friend of Pivot Anand Giridharadas joins to discuss his latest book, "The Persuaders," and how clear, concise messaging could help save democracy.
Suggested reading:
"Power Failure: The Rise and Fall of an American Icon" by @williamcohan
"The Persuaders: At the Front Lines of the Fight for Hearts, Minds, and Democracy" by Anand Giridharadas. You can follow Anand at @anandwrites.
Send us your questions! Call 855-51-PIVOT or go to nymag.com/pivot.
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