Conviction, But Not Certainty: Autodesk's Carl Bass
Wisdom From The Top with Guy Raz
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Navigating the Subscription Shift
This chapter explores the backlash a software company experienced during its transition from traditional ownership to a subscription-based model, detailing the initial financial setbacks and pressures from stakeholders. It emphasizes the long-term benefits of this strategic shift, showcasing the importance of conviction in decision-making despite the uncertainty and challenges faced.
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