12min chapter

HUNGRY. cover image

22 Laws of Food & Drink Marketing You've Probably Never Heard Before - Rory Sutherland

HUNGRY.

CHAPTER

Exploring Food Evolution and Restaurant Feedback Loops

Delving into the history and evolution of food, this chapter focuses on the origins of dishes like sandwiches and burgers, as well as unique food preferences in different cultures. It discusses the concept of quick feedback in the food industry, drawing comparisons with the comedy industry, and emphasizes the importance of learning from experiences for rapid adjustments. The conversation extends to the parallels between food evolution and marketing, with examples like nachos and the significance of understanding human factors in business.

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