The naming of a teddy bear came from ain 19 o four. Teddy roosevelt was on one of his famous hunting trips, and he would not shoot it. So about a year or two later, the ideal toy company in new york wrote him a letter saying they wanted to make a stuffed animal called 'teddy' They didn't know, licensing agreement, no financial arrangement. At the same time,. in europe, in germany steifs imitators were also made. But as materials became more available, people started having more imagination. You often see children in paintings of the early nineteenth century with bears. And we our children. It's such a fascinating
Stuff it, fluff it, stitch it, dress it: Build-a-Bear Founder and former CEO Maxine Clark built a retail-entertainment empire by letting people make their own furry friends. Two hundred million of them. What's the secret to her success? Listen as she tells EconTalk's Russ Roberts how she developed a customer-focused culture, why she sought to join (and not beat) her competition, and about some of the (seriously) strange things people have stuffed into their bears.