SOTS 2nd Hour: Santa Claus Rally: A Boom or Bust? Plus: The Apple Playbook, and 2024’s Rise of the Dupes 12/30/24
Squawk on the Street
00:00
Exploring the Rise of 'Dupe' Culture in Consumer Trends
This chapter explores the growing trend of consumer preference for 'dupe' products, which are affordable alternatives to high-end brands. It examines the role of social media in promoting this culture and the challenges faced by original brands in protecting their trademarks and copyrights.
Play episode from 41:54
Transcript
