
A Conversation with Mike Bosworth
Sales Strategy & Enablement by Revenue.io
00:00
What's the Difference Between a Discovery Resistance and a Sales Process?
"There's a point where the customer made the decision, or made the choice about how they wanted to solve their problem. And i always looked at my jobi says, almost like i was designing in my solution to their solution," he said. "No matter how authentic and honest and trustworthy you were trying to be, you were still doing a semi bias diagnosis." 'Your job is to go out in ellicit problems that you have something to help them deal with'
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