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How a blanket design saved 1,000s from malnutrition
Nudge
How Behavioral Science Can Offer a Solution to a Problem
Mike and Ella show how behavioural science can offer a solution to all types of problems, from public to private. They talk about using gold dilution, anchoring and concrete phrases in your ads. Mike and Ella will be back on the next episode of Nudge, sharing how they tried to get folks to freeze leftover bread - with one cost free Nudge.
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Discover
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Listen to the best highlights from the podcasts you love and dive into the full episode