The Future of Fantasy Sports

It's become more mainstream. Even just for casuals. But cooler, right? People just watching match of the day as their football content. It was nerdier then. Mika Richards is generally bringing it up because he does have a very, very big interest in it. So I'd say it's not the controversial. I don't think it's grown enough over the time from when we did FPOF-I. Now you've added 4 million people that are playing FPL. Compared to the audience at the Premier League, the FPL players is minuscule really,. Whereas the adoption of fantasy in America is a higher percentage of fans that are watching the sport.