Andrew Ferris talks with Andrew Campbell, the lead quant head of data science at open store. Open store is maybe the most ambitious project in e-commerce. They are trying to acquire hundreds of brands and run them all together. You get into what that means for how they're thinking about their advertising approach.
Andrew Campbell sits in a unique position: he's the Head of Data Science at the most ambitious project in all of ecommerce, OpenStore, which means he's thinking about ecommerce data & how to automate operational processes from a perspective that no one else is. So I grabbed 40 minutes of his time to talk about what's happening at OpenStore, what it's like to row in the Olympics, and why you should be at least trying Bid Caps for your Facebook Ads.
Follow Andrew Campbell on Twitter: @TheAndyCamps
Sell your business to OpenStore: https://open.store
Follow me on Twitter: @andrewjfaris
Email me: podcast@ajfgrowth.com
Work with me: www.ajfgrowth.com
Intro Music: "Tell Me Mama" by The Devious Means
Outro Music: "Rusty Little Scissors" by The Devious Means