182. EXCLUSIVE TELL-ALL: Amy Porterfield Analyzes Her $7.5M Launch + Shares Detailed Pre-Launch Strategy
Cubicle to CEO
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Are You Happy With Your Launch Numbers?
Amy, I really appreciate your transparency around the context of your business. When you hear anything on a podcast or whatever medium it is, ask yourself through what context is this advice or strategy being shared. Don't just blindly copy paste things if you don't understand why. We were really happy with what we spent in ads overall to what we saw. That part, ads did really well in ads. They've been they've gotten so expensive. How we use them now is very different and they don't work as well as they used to. But yes, we were satisfied. Yes, they are always usually around. We tried to make it around four times.
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