3min chapter

The Outlier Ventures Podcast cover image

How Brands Can Harness Social Commerce and Take Back Control from Social Media, with Roy Bernheim of Decommerce

The Outlier Ventures Podcast

CHAPTER

The Evolution of the Web3 Ecosystem

Decommas is a direct to consumer menswear brand based in Switzerland. Decommas started out as an operator and then moved into e-commerce last year with the help of their mutual friend Alan, who's now co-founder at Web3 fashion label Wozniacki. The company has raised over $100 million since it was founded back in 2010 but only recently have they been able to focus on more traditional business lines such as clothing for men. They are also looking forward to expanding across other categories including women’s wear which will allow them to reach new markets around the world.

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