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Threads Will Beat Twitter (Assuming Good Engagement and Product Market Fit) (171)

The Tech Strategy Podcast

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The Power of Cross Selling and Bundling

Twitter's business model, which is a bit shaky, is mostly about advertising and they're struggling to get users advertising. If nothing else, your customer acquisition costs are much lower. You can do lots of tricks that would be cross selling. You can also do bundling. Now, the important thing with this is you want to look at cross selling and bundling for each specific user group.

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