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Using Specificity To Access Your Audience's Subconscious

The New Generation Entrepreneur Podcast

CHAPTER

Introduction

Most people start to create content and their communication from a place of where they are at, not where their audience is at. When i look at some of the most successful contient creators, some of the best educators on line, they all communicate from where their audience was at. This is how humans process information. And if you don't take this into consideration, you're just hoping that your content marketing and messaging is going to resignate with your audience. However, if you're intentional with it, you can make your content ten times or more powerful than it's ever been.

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