6min chapter

Bloomberg Businessweek cover image

Apple’s iPhone Woes in China Deepen With a 24% Sales Plunge

Bloomberg Businessweek

CHAPTER

Apple's Declining iPhone Sales in China

The chapter delves into Apple's challenges with declining iPhone sales in China, examining factors like competition from Huawei and the elongation of the iPhone's life cycle. It explores the need for innovative AI features to boost sales and emphasizes enhancing user experience within the Apple ecosystem.

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