Gen Z State of Beauty for 2022?

What are the skintellectuals putting on their faces? Why is the “clean girl” aesthetic problematic? Is Beauty (with a capital B) becoming more democratic? Marina Mansour, vice president of beauty and wellness for the Gen Z entertainment company Kyra, guides us through the state of beauty for Gen Z (teens and young adults ages 13 - 25 in 2022). Enjoy the sharp trend analysis and helpful beauty advice—but also the glazed-donut nails, glowy sunscreen, and vanilla-scented perfume.

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